How we started

First Peak started from a place of need. When we took our son to Yosemite for the first time, we were weighed down with changes of clothes. Every time he spit up or dribbled, he’d start to smell. By the end of the day, his neckline was warped and stretched. To make matters worse, his tiny hands got sunburnt, and his sunscreen and bug spray ended up in his eyes and mouth.

We finished the trip needing to throw away the whole stained, stinky outfit. We knew there had to be a better way.

Where we are now

Since then, we’ve given up our apartment, hit the road, and grown this business with just two backpacks in tow. We put our products to the test every day, and improve them as we go.

Our mission is to help families keep on adventuring — however you adventure — with more comfort and less stress. These aren’t just clothes for the backcountry; they’re clothes for everyday mess and mayhem.

We’re proud to be 100% mom-owned and California-made.